Webinar Details
Read any post on the near-term future of travel and you’re likely to come across the same opinion, over and over again: local travel will be the first part of the industry to bounce back. Day trips, road trips, and visits to family and friends will likely be higher on many travellers’ agendas than a dream trip to Bali. But if you’ve spent years on the road visiting far-flung places, you may be wondering what you can cover closer to home.
Key Takeaways
• What readers want when it comes to local travel stories, and how it differs from what other types of readers want
• How to develop your local expertise and promote it to readers, tourism boards and editors
• The pros and cons of starting a niche local travel website
Presenter’s Bio
For years, Laura Byrne Paquet has been writing about her own backyard for magazines, newspapers and websites. In 2014, she started OttawaRoadTrips.com, focusing on destinations within a day’s drive of Ottawa. Laura has also written or co-authored 13 books, including Wanderlust: A Social History of Travel. She blogs about travel in Eastern Ontario, West Quebec and upstate New York