Influencer Marketing

TMAC Influencer Marketing in a Post Peak Pandemic World with Dalene Hack

Webinar Details

The “how” and “why” of influencer marketing has been talked about for years. Now is the time to take a deeper dive. In the post-pandemic world, when tourism marketing resumes, a positive return on investment is going to be more important than ever. This webinar will focus on how to ensure success in influencer marketing for your tourism brand.

Key Takeaways

•   tools for vetting influencers and tracking campaign results
•   an assessment of current influencer rates
•   ideas for working with influencers on a limited budget.

Presenter’s Bio

Dalene Heck is the co-founder and CEO of HMI (Hecktic Media Inc.), an innovative company dedicated to influencer marketing in the tourism industry. From her influencing roots as the voice of HeckticTravels.com, Dalene has been honored with several notable accolades including National Geographic Traveler of the Year. HMI clients include Expedia, Club Adventures (AAA), Tourism Nova Scotia, Travel Manitoba, and many more. In 2019, HMI was awarded a W3 “Best in Show” award for the original Creator House campaign held in Banff, Alberta.