The Johnny Morris Conservation Foundation is one of North America’s leading conservation organizations, dedicated to advancing conservation by connecting people with nature and preserving outdoor traditions for future generations. Founded by Johnny Morris, the visionary behind Bass Pro Shops, the not-for-profit foundation operates some of the country’s most significant conservation attractions in the Ozarks and beyond, including:
- Wonders of Wildlife National Museum and Aquarium in Springfield, Missouri, the world’s largest immersive conservation attraction, featuring 35,000 live animals and exhibits that inspire visitors to appreciate and protect the outdoors.
- Dogwood Canyon Nature Park, a 10,000-acre preserve offering hiking, biking, wildlife tours, horseback riding, and trout fishing, along with conservation education programs for all ages.
- Top of the Rock Ozarks Heritage Preserve, which includes the Lost Canyon Cave and Nature Trail and the Ancient Ozarks Natural History Museum, celebrating the region’s people, wildlife, and history with one of the largest private collections of Native American artifacts.
Through these world-class attractions, the foundation celebrates America’s sportsmen and women, supports wildlife and habitat conservation across millions of acres, and provides educational opportunities to foster a love of nature in new generations. The Johnny Morris Conservation Foundation is recognized for uniting diverse partners and communities to create one of North America’s largest conservation movements.